Vociferous warnings, dire threats and draconian bans streaked across the front pages of the daily newspapers—scaring the hell out of people without offering a coherent plan.
Newsstand placards, two from La Nazione, Florence's chief daily newspaper, one from La Repubblica. (March 21, 2020; Photo Edward Goldberg)
NARDELLA S'INFURIA: TROPPI IN GIRO. CONTROLLI SUI TELEFONINI.
That is:
[Dario] NARDELLA [Mayor of Florence] IS FURIOUS. TOO MANY PEOPLE OUT AND ABOUT. CELL PHONES TO BE TRACKED.
And tucked in at the bottom of the placard...
TODAY FOR FREE: THE "I'M STAYING AT HOME" SPECIAL SUPPLEMENT.
My kitchen in Pandemic Florence. (March 23, 2020; Photo Edward Goldberg)
Total lockdown...
Cabin fever on steroids...
How do you cope?
The bottle is one answer.
But where do you get the bottle?
"Newspapers and Shopping From Home. Here's How to Do It; Prohibitions: Massive Fines for Those Who Cheat" (March 25, 2020; Photo Edward Goldberg)
Hotlines proliferated, ready to mediate your pandemic needs— at a time when all circuits (human and telephonic) were melting down.
"Six hundred more nurses arrive in the wards; A Call Center for shopping from home" (March 15, 2020; Photo Edward Goldberg)
Then a designated "Call Center" (with a sleek English name) for shopping from home.
Via Gioberti, a normally thronged shopping street half a block from my house. (April 18, 2020; Photo Edward Goldberg)
But meanwhile, local purveyors were managing on their own —as best they could.
My local tripe stand (actually, I had several) shuttered for the duration. (April 18, 2020; Photo Edward Goldberg)
Your friendly neighborhood trippaio was stuck at home, stewing away at Florentine-style innards of every sort.
Eager to unload whatever he could...
"Deliveries to Your House" (April 18, 2020; Photo Edward Goldberg)
Thus home delivery, just the two of you, without an annoying "hotline" or "call center" in the middle.
Closed but not really...Il Sordo, my trattoria di fiducia, in Via Scipione Ammirato, three blocks from my house. (April 22, 2020; Photo Edward Goldberg)
It is always more satisfying to make your own way and bend the rules —at least a little.
"(Below) CORONAVIRUS EMERGENCY: In keeping with the 1 March 2020 decree of the President of the Council of Ministers... (Above) We advise our clientele that we are offering free home delivery..." (April 22, 2020; Photo Edward Goldberg)
So, there's Plan B.
Paolo Nepi, masked proprietor of Il Sordo. (April 22, 2020; Photo Edward Goldberg)
You sneak out of your house...
You knock on a window...
And something happens...
Behind glass, chef and co-owner Marco Peqini (April 22, 2020; Photo Edward Goldberg).
Then you return home with whatever you crave, plus a warm glow of complicity...
(April 22, 2020; Photo Edward Goldberg)
...ready to brave a furious Dario Nardella...
(April 22, 2020; Photo Edward Goldberg)
...with a hearty serving of ribollita (Florentine bread soup, if you need to ask).
Hoarding toilet paper, a COVID ritual that united peoples around the world. (March 19, 2020; Photo Edward Goldberg)
But what about other essentials?
"Sudden Turn-Around in Tuscany; All the Shops Reopen Tomorrow" (May 17, 2020; Photo Edward Goldberg)
You could get whip-lash reading the daily newspapers.
Time and again, the shops in Florence suddenly threw open their doors... just a crack... but with a barrage of special rules.
My block on Via Antonio Scialoia. For my house, see the detail below. (March 21, 2020; Photo Edward Goldberg)
Masks (and gloves for employees)... rigorous social distancing (only single shoppers allowed)... strictly limited numbers inside...
Via Antonio Scialoia 18—my address— indicated by the red arrow. (March 21, 2020; Photo Edward Goldberg)
So, my local supermarket was stocked to the rafters but nearly empty and strangely silent— while a file of hopeful shoppers stretched to my front door three blocks away.
The logistical reality—from my house (upper left) to the COOP Supermarket (center right).
For me, a weirdly long route, three sides of a square...
Tracing the red line from the upper left in Via Antonio Scialoia down to Piazza Cesare Beccaria (just a short jog), then along Via Vincenzo Gioberti and up Via Cimabue to the COOP.
Through the Looking Glass? I always went the other way around.
Via Antonio Scialoia. (March 21, 2020; Photo Edward Goldberg)
Let's do that again on the ground:
Down Via Scialoia, with newspapers to read and shoppping carts...
Via Vincenzo Gioberti (March 21, 2020; Photo Edward Goldberg)
...then along Via Gioberti...
Via Cimabue (March 21, 2020; Photo Edward Goldberg)
...to Via Cimabue and the Supermarket of Our Dreams...
Masking was notably informal, until you crossed the threshold. (March 21, 2020; Photo Edward Goldberg)
...site of quick and casual drop-ins for the odd liter of milk, not so long ago.
Florence, Via Scipione Ammirato (April 2, 2020; Photo Goldberg)
Another queue, two weeks later and a few blocks away...
The CONAD in Via Scipione Ammirato... There was nothing wrong with it, so far as supermarkets go. But it just wasn't "my supermarket" and that was that.
In the twenty years that I lived in the neighborhood, I walked by maybe a thousand times and entered twice.
Florence, Via Scipione Ammirato (April 2, 2020; Photo Goldberg)
But suddenly, in the depths of the pandemic, CONAD called out to me. Wouldn't it be nice to stand in a different line, in a slightly different place, even if there was nothing much that I wanted to buy?
How crazy did that sound?! I normally loathe enforced waiting as much as any Florentine but at that moment, socially-distanced loitering was the best available excuse for being outdoors with no questions asked.
Florence, Via Scipione Ammirato (April 2, 2020; Photo Goldberg)
Dallying on the sidewalk in the pale March sun was oddly luxurious, even zen-like perhaps.
And then... right there... I witnessed something beyond my wildest Florentine dreams.
Imagine a forty-something woman at the head of the line...
She drops out and moves to the end, beginning the wait all over again...
Suddenly, a sixty-something local guy follows suit...
Then an older foreign observer, shooting cell-phone photos like mad...
The Forno Ghibellina in the street of that name, maybe a hundred steps from the Casa Buonarroti where I had long hung out in the archive. (April 12, 2020; Photo Edward Goldberg).
Socially-distanced queues weren't just a supermarket thing.
For pandemic bingers like me, they were a bakery thing too.
Forno Ghibellina: dude at the door, with a statement scarf in lieu of mask, confronting the usual pandemic proscriptions. (March 25, 2020; Photo Edward Goldberg) March 25 was a major Florentine public holiday in normal times, the Feast of the Annunciation to the Virgin.
"Ricordiamo a tutta la clientela... We remind all clients..." (March 25, 2020; Photo Edward Goldberg)
The Forno Ghibellina in the lead-up to Easter 2020. (March 25, 2020; Photo Edward Goldberg)
For Florentines, staying in character —glum pandemic style— was always an artistic stretch...
(March 25, 2020; Photo Edward Goldberg)
...and bakeries are the ultimate providers of comfort food, in good times and bad.
(March 25, 20; Photo Edward Goldberg)
But there was more...
Mercato Sant'Ambrogio (Photo Sailko)
The Mercato di Sant'Ambrogio, my historic neighborhood market, reopened slowly in fits and starts...
Sant'Ambrogio Market (March 13, 2020; Photo Edward Goldberg)
....beginning wtih a few outdoor vendors and a fragile labyrinth of crime scene tape over which you shouted to get what you want.
A dazzling array of local winter cabbage at the Mercato di Sant'Ambrogio, a traditional staple for Tuscan soups. (March 13, 2020; Photo Edward Goldberg)
A good idea (in theory) but (in practice) generally ignored.
A sensory overload of winter citrus at the Sant'Ambrogio Market (March 13, 2020; Photo Edward Goldberg)
Why bother? We're all out in the fresh air, after all!
Detail of the preceding photo; precocious strawberries and asparagus, largely from Sicily (March 13, 2020; Photo Edward Goldberg)
In Italy in the depths of the pandemic, you still ate better than almost any place else in the best of times.
A mixed haul from the Mercato di Sant'Ambrogio and the nearby Forno Ghibellina. The bakery items, from the upper left counterclockwise. are: pani di ramerino (rosemarie buns with raisins), pane di segale nero (black rye bread) , budini di riso (rice pudding in pastry shells) and schiacciata all'olio (no Florentine says "focaccia"). March 13, 2020; Photo Edward Goldberg)
Hitting the Sant'Ambrogio greengrocer again a few days later. (March 17, 2020; Photo Edward Goldberg)
Top, two portions of baccalà alla livornese (salt cod in tomato; the accompanying ceci—chick peas— never made it into the photo). Middle, two portions of fegato alla veneziana (liver with carmelized onions). Lower left, trofietti al pesto and lower right, various biscotti (April 22, 2020; Photo Edward Goldberg)
Then you pitch in Marco's specialities from Il Sordo...
Left to right: stinco di maiale (pork shin), lingua lessa con salsa verde (boiled tongue with green sauce), penne alla melanzana (penne with eggplant) , trofietti al salmone (trofietti with smoked salmon) then biscotti and creme caramel. (May 15, 2020; Photo Edward Goldberg)
...and now you see how nostalgia might creep in, once death and destruction receded into the distance.
Home from the market on the Saturday before Easter (April 11, 2020; Photo Edward Goldberg)
An Easter Colomba (Dove), seasonal variation of panettone—from the Forno Ghibellina, of course. At the upper left, early nespole (medlars).
FOOTNOTE TO HISTORY:
When I moved back to Washington DC in October 2020— between the first and second wave of the pandemic— I brought the furious Dario Nardella with me.
(January 25, 2026; Photo Edward Goldberg)
Now, he looks over my shoulder while a very un-Florentine snow storm rages outside — and I am briefly housebound yet again.
(January 25, 2026; Photo Edward Goldberg)
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