GROCERY SHOPPING (AND MORE) IN PANDEMIC FLORENCE

GROCERY SHOPPING (AND MORE) IN PANDEMIC FLORENCE

COVID raged...

Meanwhile, public officials raged too.

Vociferous warnings, dire threats and draconian bans streaked across the front pages of the daily newspapers—scaring the hell out of people without offering a coherent plan.

FOR MORE STORIES FROM THE WILD WORLD OF PANDEMIC FLORENCE, SEE:

PLAGUE ART MINIMALISM AT FLORENCE'S SANTISSIMA ANNUNZIATA

THE APOCALYPSE COMES TO CAMPO DI MARTE: Florentine Street Art in the Time of COVID

MICHELANGELO'S DAVID: 0 Degrees of Separation

Florence during COVID, three newsstand placards, two from La Nazione, the city's chief daily newspaper, one from La Repubblica. (photo March 21, 2020;  Edward Goldberg)

NARDELLA S'INFURIA: TROPPI IN GIRO. CONTROLLI SUI TELEFONINI.

That is:

[Dario] NARDELLA [Mayor of Florence] IS FURIOUS. TOO MANY PEOPLE OUT AND ABOUT. CELL PHONES TO BE TRACKED.

Florence during COVID, La Nazione, March 20, 2020, detail.

And tucked in at the bottom of the placard...

TODAY FOR FREE: THE "I'M STAYING AT HOME" SPECIAL SUPPLEMENT.

FOR THE "IO RESTO A CASA / I'M STAYING AT HOME" MEME, SEE:

THE APOCALYPSE COMES TO CAMPO DI MARTE

Florence during COVID, my pandemic-lockdown kitchen with the pilfered La Nazione placard. (photo March 23, 2020; Photo Edward Goldberg)

Total lockdown...

Cabin fever on steroids...

How do you cope?

The bottle is one answer.

But where do you get the bottle?

Florence during COVID, a Newspaper placard; "Newspapers and Shopping From Home. Here's How to Do It; Prohibitions: Massive Fines for Those Who Cheat" (March 25, 2020; Photo Edward Goldberg)

Hotlines proliferated, ready to mediate your pandemic needs— at a time when all circuits (human and telephonic) were melting down.

Florence during COVID, a newspaper placard; "Six hundred more nurses arrive in the wards; A Call Center for shopping from home" (March 15, 2020; Photo Edward Goldberg)

Florence during COVID, a newspaper placard (detail)

Then a designated "Call Center" (with a sleek English name) for shopping from home.

Florence during COVID, Via Gioberti; a normally thronged shopping street half a block from my house. (April 18, 2020; Photo Edward Goldberg)

But meanwhile, local purveyors were managing on their own —as best they could.

Florence during COVID, Via Gioberti with my neighborhood tripe stand (actually, I had several) shuttered for the duration. (April 18, 2020; Photo Edward Goldberg)

Your friendly neighborhood trippaio was stuck at home, stewing away at Florentine-style innards of every sort.

Eager to unload whatever he could...

Florence during COVID, Via Gioberti; sign on a neighborhood tripe-stand, "Deliveries to Your House" (April 18, 2020; Photo Edward Goldberg)

Thus home delivery, just the two of you, without an annoying "hotline" or "call center" in the middle.

Florence during COVID, Via Scipione Ammirato, Osteria il Sordo— my neighborhood trattoria— three blocks from my house, "closed" but not really. (April 22, 2020; Photo Edward Goldberg)

It is always more satisfying to make your own way and bend the rules —at least a little.

Florence during COVID, Via Scipione Ammirato, Osteria il Sordo; (below) "CORONAVIRUS EMERGENCY: In keeping with the 1 March 2020 decree of the President of the Council of Ministers... (Above) We advise our clientele that we are offering free home delivery..." (April 22, 2020; Photo Edward Goldberg)

So, there's Plan B.

Florence during COVID, Via Scipione Ammirato, Osteria il Sordo; proprietor Paolo Nepi guards the door with a conspiratorial grin under his mask. (April 22, 2020; Photo Edward Goldberg)

You sneak out of your house...

You knock on a window...

And something happens...

Florence during COVID, Via Scipione Ammirato, Osteria il Sordo; chef and co-owner Marco Peqini smiles through the glass (April 22, 2020; Photo Edward Goldberg).

Then you return home with whatever you crave, plus a warm glow of complicity...

Florence during COVID, my kitchen during the pandemic lockdown wih Il Sordo take-away heaped on the table (April 22, 2020; Photo Edward Goldberg)

...ready to brave a furious Dario Nardella...

Florence during COVID, my pandemic kitchen welcomes down-home Florentine ribollita from Osteria Il Sordo (April 22, 2020; Photo Edward Goldberg)

...with a hearty serving of ribollita (Florentine bread soup, if you need to ask).

Florence during COVID; hoarding toilet paper —a plague ritual that united diverse peoples around the world. (March 19, 2020; Photo Edward Goldberg)

But what about other essentials?

Florence during COVID, Newspaper placard; "Sudden Turn-Around in Tuscany; All the Shops Reopen Tomorrow" (May 17, 2020; Photo Edward Goldberg)

You could get whip-lash reading the daily newspapers.

Time and again, the shops in Florence suddenly threw open their doors... just a crack... but with a barrage of special rules.

Florence during COVID, Via Antonio Scialoia; This is a view of my block; to find my house, see the detail below. (March 21, 2020; Photo Edward Goldberg)

Masks (and gloves for employees)... rigorous social distancing (only single shoppers allowed)... strictly limited numbers inside...

Florence, COVID; my house at Via Antonio Scialoia 18 is indicated by the red arrow. (March 21, 2020; Photo Edward Goldberg)

So, my local supermarket was stocked to the rafters but nearly empty and strangely silent— while a file of hopeful shoppers stretched to my front door three blocks away.

Florence during COVID; the logistical reality—from my house (upper left) to the COOP Supermarket (center right).

For me, a weirdly long route, three sides of a square...

Tracing the red line from the upper left in Via Antonio Scialoia down to Piazza Cesare Beccaria (just a short jog), then along Via Vincenzo Gioberti and up Via Cimabue to the COOP.

Through the Looking Glass? I always went the other way around...

Florence during COVID, Via Antonio Scialoia; my block with a seemingly endless pandemic supermarket queue. (March 21, 2020; Photo Edward Goldberg)

Let's do that again on the ground:

Down Via Scialoia, with newspapers to read and shoppping carts...

Florence during COVID, Via Vincenzo Gioberti with a pandemic supermarket queue (March 21, 2020; Photo Edward Goldberg)

...then along Via Gioberti...

Florence during COVID, Via Cimabue; arriving at the COOP supermarket after shuffling through a long queue. (March 21, 2020; Photo Edward Goldberg)

...to Via Cimabue and the Supermarket of Our Dreams...

Florence during COVID, Via Cimabue, COOP Supermarket; pandemic masking was notably informal until you crossed the threshold. (March 21, 2020; Photo Edward Goldberg)

...site of quick and casual drop-ins for the odd liter of milk, not so long ago.

Florence during COVID,Via Scipione Ammirato; an alternate pandemic queue for the CONAD Supermarket (April 2, 2020; Photo Edward Goldberg)

Another queue, two weeks later and a few blocks away...

Florence during COVID, Via Scipione Ammirato, entrance to the CONAD Supermarket.

The CONAD in Via Scipione Ammirato... There was nothing wrong with it, so far as supermarkets go. But it just wasn't "my supermarket" and that was that.

In the twenty years that I lived in the neighborhood, I walked by maybe a thousand times and entered twice.

Florence during COVID, Via Scipione Ammirato; pandemic queue for the CONAD Supermarket (April 2, 2020; Photo Edward Goldberg)

But suddenly, in the depths of the pandemic, CONAD called out to me. Wouldn't it be nice to stand in a different line, in a slightly different place, even if there was nothing much that I wanted to buy? 

How crazy did that sound?! I normally loathe enforced waiting as much as any Florentine but at that moment, socially-distanced loitering was the best available excuse for being outdoors with no questions asked.

Florence during COVID,Via Scipione Ammirato; pandemic queue for the CONAD Supermarket (April 2, 2020; Photo Edward Goldberg)

Dallying on the sidewalk in the pale March sun was oddly luxurious, even zen-like perhaps.

And then... right there... I witnessed something beyond my wildest Florentine dreams.

Imagine a forty-something woman at the head of the line...

She drops out and moves to the end, beginning the wait all over again...

Suddenly, a sixty-something local guy follows suit...

Then an older foreign observer, shooting cell-phone photos like mad...

Florence during COVID, Via Ghibellina; pandemic queue at the Forno Ghibellina maybe a hundred steps from the Casa Buonarroti where I had long hung out in the archive. (April 12, 2020; Photo Edward Goldberg).

Socially-distanced queues weren't just a supermarket thing.

For pandemic bingers like me, they were a bakery thing too.

Florence during COVID, Via Ghibellina; dude at the door of the Forno Ghibellina with a statement scarf in lieu of mask, confronting the usual pandemic proscriptions. (March 25, 2020; Photo Edward Goldberg)

Florence during COVID, Via Ghibellina; pro-forma pandemic warnings at the entrence to the Forno Ghibellina, "Ricordiamo a tutta la clientela.." ("We remind all clients...") (March 25, 2020; Photo Edward Goldberg)

Florence during COVID, Via Ghibellina; the Forno Ghibellina in the lead-up to Easter 2020. (March 25, 2020; Photo Edward Goldberg)

For Florentines, staying in glum pandemic character was always a stretch...

Florence during COVID, Via Ghibellina; at the Forno Ghibellina, humanity prevails in the face of pandemic horror. (March 25, 2020; Photo Edward Goldberg)

...and bakeries are the ultimate providers of comfort food, in good times and bad.

Florence during COVID, Via Ghibellina; at the Forno Ghibellina, humanity prevails in the face of pandemic horror. (March 25, 2020; Photo Edward Goldberg)

But there was more...

Florence, view of the Mercato Sant'Ambrogio (Photo Sailko)

The Mercato di Sant' Ambrogio, my old-style neighborhood market, reopened slowly in fits and starts...

Florence during COVID, a partial reopening at the Sant'Ambrogio Market (March 13, 2020; Photo Edward Goldberg)

....beginning wtih a few outdoor vendors and a fragile labyrinth of crime scene tape over which you shouted to get what you wanted.

Florence during COVID, Sant'Ambrogio Market; a dazzling array of local winter cabbage, a traditional staple for Tuscan soups. (March 13, 2020; Photo Edward Goldberg)

A good idea (in theory) but (in practice) generally ignored.

Florence during  COVID, Sant'Ambrogio Market; a sensory overload of winter citrus (March 13, 2020; Photo Edward Goldberg)

Why bother? We're all out in the fresh air, after all!

Florence during COVID, Sant'Ambrogio Market (detail of the preceding photo); precocious strawberries and asparagus, largely from Sicily (March 13, 2020; Photo Edward Goldberg)

In Italy in the depths of the pandemic, you still ate better than almost any place else in the best of times.

Florence during COVID; back home in my kitchen with a pandemic grocery haul from the Mercato di Sant'Ambrogio and the Forno Ghibellina. (March 13, 2020; Photo Edward Goldberg)

 I cast a now nostalgic eye over these bakery items from the Forno Ghibellina... Counterclockwise from the upper left: pani di ramerino (buns with rosemary and raisins), pane di segale nero (black rye bread), budini di riso (individual rice puddings in pastry shells) and schiacciata all'olio (no Florentine says "focaccia").

Florence during COVID; my pandemic kitchen after another visit to the Sant'Ambrogio greengrocers. (March 17, 2020; Photo Edward Goldberg)

Starting in the front and working back: fresh basil (basilico), then left to right, fennel (finocchio), miniature tomatoes (pomodorini), red radicchio (radicchio rosso), then left to right, spring onions (cipollotti), strawberries (fragole) and other fruit

Florence during COVID; keeping the wolf from the door with local take-away (April 22, 2020; Photo Edward Goldberg)

Then we pitch in Marco's specialities from Il Sordo...

From the top: two portions of baccalà alla livornese (salt cod in tomato; the accompanying ceci—chick peas— never made it into the photo). Middle, two portions of fegato alla veneziana (liver with carmelized onions). Lower left, trofietti al pesto (trofietti pasta with basil sauce) and lower right, various biscotti .

Florence during COVID;  malnutrition looms while while I peer out my kitchen window (May 15, 2020; Photo Edward Goldberg)

More Marco...Left to right: stinco di maiale (pork shin), lingua lessa con salsa verde (boiled tongue with green sauce), penne alla melanzana (penne pasta with eggplant), trofietti al salmone (trofietti pasta with smoked salmon) then biscotti and creme caramel.

Florence during COVID; my pandemic kitchen on the Saturday before Easter (April 11, 2020; Photo Edward Goldberg)

From Mercato and Forno, counterclockwise from the top: medlars (nespole) plus bananas, an Easter Dove (colomba), avocados and pears, strawberries, mixed citrus.

Florence during  COVID; detail of Easter colomba pastry. (April 11, 2020; Photo Edward Goldberg)

Close-up of the Easter Colomba (Dove), the designated seasonal variation of panettone—from the Forno Ghibellina, of course.

Florence during COVID; Forno Ghibellina, of course (April 11, 2020; Photo Edward Goldberg)

FOOTNOTE TO HISTORY:

When I moved back to Washington DC in October 2020 between the first and second wave of the pandemicI brought the furious Dario Nardella with me.

Washington DC, my living room in exile (January 25, 2026; Photo Edward Goldberg)

Now, he looks over my shoulder while a very un-Florentine snow storm rages outside and I am briefly housebound yet again.

Washington DC (January 25, 2026; Photo Edward Goldberg)
Conversation
0 Comments
or register to comment as a member
Submit
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Guest
6 hours ago

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

ReplyCancel
or register to comment as a member
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Guest
6 hours ago

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Related posts

PLAGUE ART MINIMALISM AT FLORENCE'S SANTISSIMA ANNUNZIATA

Florence was coming back to life after an excruciating COVID lockdown and I was leaving my adopted hometown, more or less forever.

Could things get any weirder?

Read More

THE APOCALYPSE COMES TO CAMPO DI MARTE: Florentine Street Art in the Time of COVID

Nothing was normal during the Pandemic.

Every horseman heralded the End of Days and rainbows took on a desperate life of their own.

Especially in the realm of children's art, which is often the most revealing of all.

Read More

MICHELANGELO'S DAVID: 0 Degrees of Separation

Michelangelo’s David! The original is in Florence’s Accademia Gallery but copies…and copies of copies…and copies of copies of copies…beset us at every turn.

Let’s count the degrees of separation—from here back to the original.  

***

Thank you, COVID?!

Michelangelo's David, plus space and silence and no tourists.

Zero degrees of separation to count!

Read More